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Fitness:
Health Club Trends
By Mimi Wacholder
Looking good in a
thong leotard over hot pink tights is no longer the fitness paradigm.
Fitness today is more about wellness. Certainly no one has lost the desire
to look good that's a cultural standard but what is waning
is the need to look good at all costs. Feeling better and living better
has begun to rival the "looking good" standard.
Yesteryear
Many body-building
gyms in the past consisted of industrial-style spaces littered with free
weights the size of truck tires. Men wore remnants of tank tops and flashy
parachute pants, and the ladies whose body-mass equaled that of one of
the male body-builder's legs could find a few cardiovascular machines
off to the side. The sister to these testosterone-laden sites was the
aerobics and Jazzercize studios, which made a big splash in the 80's and
then tapered out.
Fitness Today
Health and fitness
awareness is at an all-time high. There are segments on the news and in
newspapers dedicated specifically to the topic and hundreds of magazines
to feed consumer information about wellness. Baby Boomers, the first generation
to grow up in the age of media info-mania, want to prolong youth, stay
healthy and live an active life-style for as long as possible. A six-pack
stomach would be great, but so would feeling better when you wake up in
the morning. It's not just the Baby Boomers who are inspired to hit the
health club it seems all generations are catching on.
The health clubs
of today are very different than a decade ago. "In the past, most
of the people who went to health clubs were already fit, now you see a
much more average clientele," remarked Dave Leon of Leon's Centre:
The Future in Fitness in Rotterdam. "Now it's the average Joe
[or Jane], there are Joe's [Jane's] everywhere in sweat pants, not muscle
tee's they all have their own personal goals to meet," he
added.
In Latham, ABC
Sports and Fitness General Manager, Bryan Briddell commented, "I
have actually heard people say-' I can't join a gym, I'm not in shape
yet'-intimidated by the stereotype of the past that only fit people go
to fitness centers." But it seems now, these people have less to
be afraid of, and health clubs are more of an accurate cross-section of
society--short, tall, large, small--everyone wants to feel good and stay
healthy.
Personal Training
A big boom in the
industry today is the omnipresence of personal training. It is not just
for the celebrities and the elite VIP's anymore, and it's actually affordable.
With a greater variety of clientele visiting health clubs, goals vary
greatly. "You hear more and more people come in for a session and
say-'My Uncle Bob just had a heart attack and I don't want it to happen
to me'--," said Bill Crawford of Adirondack Nautilus Health Center
in Glens Falls.
John Sheehan of World
Gym in Saratoga Springs commented, "With winter coming up, sports-specific
training is a big draw people who are already active come to the
health club to improve in a sport they already participate in." Goals
include improving endurance on the slopes this winter and fine-tuning
your golf swing, to lowering your cholesterol level can all be met by
programs designed by personal trainers. Sheehan added, "People want
a guide to help them to process all of the information they are ingesting
from the media and make something work for them."
Although no state
laws require that a personal trainer be certified, fortunately, most gyms
do. There are more than 200 professional organizations in the U.S. that
certify trainers who undergo specific, ongoing training and pass detailed
exams. The most reputable include the American Council on Exercise, the
American College of Sports Medicine, and the Aerobic & Fitness Association
of America.
Group Programs
Another current health
club trend is group programs. It seems as if most people are aware enough
to know that if you workout, you will have positive health benefits
so they join a gym and resolve to work out. But it's very difficult to
stay disciplined and studies have proven that group activities provide
a much higher probability of return. Group fitness provides motivation,
social interaction and personalized instruction. Aerobics used to be one
of the only choices for group programs in health clubs, and now there
is a buffet of choices to meet your goals or mood. "Ten to fifteen
years ago aerobics was the big thing, but it's not for everyone. It's
a thinking class with steps to follow and a lot of men wouldn't take the
class because it was too much like dance. You've got to vary programs
to keep it interesting and people want choices," commented Jeff Miller
of Visions Fitness Center in Clifton Park.
Step Aerobics, Slide
classes, Funk/Hip Hop classes and High Impact Aerobics are said to be
on the outward trend and in comes a new wave of choices. Kathy Stevens
of Medical News stated, "Interest is booming in the Far Eastern forms
of exercise, which are gentle and mindful of movement and total body conditioning.
Simultaneously, at the opposite end of the spectrum, there is a resurgence
of the hard-core no pain, no gain style workouts."
National and regional popular classes include yoga, tai-chi, spinning
(a challenging guided stationary-bike class), sculpting (including Pilates),
cardio kick-boxing, and cross-training boot-camp.
Expanded Programs
Aside from the variety
of classes currently available at most clubs, many area facilities are
offering clinics and seminar-style wellness programs. "We like to
think of our facility as a community wellness center instead of just a
health club. We offer seminars and courses such as Holiday Nutrition Survival
Tips, Ski Conditioning Training, Swimming Lessons and Ironkids (an Ironman
Triathlon introduction program for youth), for both members and non-members,"
remarked Terry Smallin, General Manager of Lake Placid Health &
Fitness. He added, "We are part of a small, close-knit community
and we want to bring people together in the spirit of wellness."
Dan French of the
new Guilderland Capital District YMCA said, "The YMCA has
traditionally offered programs for youth, seniors and more but
the courses are becoming more and more popular. We are responding to the
demand and now offer programs in nutrition, prenatal care, and for people
with disabilities." The activities are not just limited to the gym,
French remarked, that they even offer full day hikes.
Technology
One of the most obvious
shifts over the years is the technological advance in equipment. Many
of the cardiovascular machines today seem more like a cockpit control
panel, but they are easy to use and most gym memberships include standard
equipment orientation sessions, which show what the machines do and how
to use them. To determine if a center is up-to-date, look for strength-training
equipment brands, such as Cybex, Hammer Strength or Paramount, and cardiovascular
machines from Technogym, Vectra, Trotter, Precor and Reebok.
In conclusion, if
the free-weights in your cellar and the Jane Fonda and Tae Bo videos are
dust collectors, don't wait for inspiration because it may never come.
Bring yourself to an inspiring environment, join a club, take some classes,
sign on for a group hike, or meet some new friends you can join for a
power walk. With the days getting shorter and the skies getting darker,
it may be just what you need to get through the long winter. And, if you
happen to run into anyone in a thong leotard, chances are it will be the
fashion exception rather than the norm.
Mimi Wacholder resides in Lake Placid, where she works as a freelance
writer and marketing consultant with Juniper Promotions. She is a yoga
instructor and enjoys hiking and climbing in the Adirondacks and triathlon
training.
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2000 Adirondack Sports & Fitness. All Rights Reserved.
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